Getting customers has always been a problem for many manufacturers!
Especially in the home decoration building materials industry, the traditional sales channel is single, the investment in marketing and publicity is large, and the customer acquisition cost is high.
In addition, the industry competition intensifies, some manufacturers overstock inventory, brand profits decline, a sense of crisis suddenly.
How to broaden new channels of customers? Reduce customer acquisition cost?
Just seize the dividend period of one platform!
Taocang for all marble, ceramic tiles, rock plate manufacturers
Open free access
Accumulation of millions of users ? 300 + experience stores in 52 cities
Help manufacturers solve the problem of customers
About Taotao warehouse
Adhering to the belief of digesting inventory backlog for the upstream market, providing quality and low price for the downstream terminal sales, and optimizing the lagging market ecology of ceramic tile industry.
Within six years of development, taocang has restructured its industrial chain as a whole, built a complete offline platform of s2b2c mode, integrated product supply and enabled offline terminal sales, and jointly served consumers.
Taotaocang uses its own e-commerce platform, wechat small program mall, etc. to provide users with standardized products under the premise of strict material selection and quality assurance. By reducing the circulation links in the middle of building materials, taotaocang sells far below the market price.
It is beneficial to consumers and helps manufacturers to reduce the heavy cost burden caused by policies and industries.
At present, taocang has laid out 300 + offline experience stores, covering 52 cities across the country, providing consumption experience and after-sales service for tens of millions of online users. It has also started the recruitment plan for city partners, helping terminal sales to open stores at zero cost, supporting the growth of partners in various regions with technologies, products, operations and advertising, and vigorously expanding sales channels.
Rights and interests of manufacturers
Taotaocang's mission is to build the country's first home decoration trading platform. Under the current situation of continuous downturn in the domestic real estate and home decoration industry, in order to comprehensively integrate upstream resources and quickly promote the transformation of industry manufacturers, taotaocang opens free entry channels to all manufacturers.
Once successful, the manufacturer can enjoy the dividends brought by the development of the platform at this stage, including but not limited to the following rights and interests:
1. Mass channel quality merchants
After the manufacturers settle in Taotao warehouse and put their products on the online platform, we will open up various channels for them, use the b-end resources to lock in accurate merchant resources for the manufacturers, and fully open the sales channel in Taotao warehouse.
At present, only the data of taotaocang wechat app shows that it has served 5000 + merchants in less than three months since the launch of the product. At present, the monthly booking users exceed 30000 +, and the net recommendation value of users' NPs reaches 80%.
Taotaocang adheres to the low price and high quality operation strategy, which is beneficial to users and makes users feel preferential. It increases users' recognition of taotaocang platform manufacturers' shops, and brings high purchase conversion rate, so that manufacturers can quickly own traffic without publicity.
300 + offline experience stores covering 52 cities in China
2. effective channel control
Taotao warehouse provides systematic and standardized management background for all the settled manufacturers. After uploading products, the manufacturer will not only display the samples in all online channels of Taotao warehouse, but also quickly complete the shop shop in all offline experience stores, and develop the market in a short time.
All the product order sales data of the manufacturer are presented in the background directly. Through the data, the data can be monitored and analyzed in real time, so as to facilitate the manufacturer to understand the sales status of its own products. Make improvement strategy in time with effective market feedback.
With the continuous iteration of Taotao warehouse products, the background management of the manufacturer will gradually transition to intelligent. Channel management and control are more intelligent, and operation data is displayed intelligently. The extremely transparent management and control and settlement system makes manufacturers more comfortable.
3. professional live broadcast operation team
Taotao warehouse has established a professional live broadcast operation team, which can bring goods live all day through incubation or cooperation with external network red V, so as to create a real and visible selection scene for users.
Real time live broadcast guides users to select materials online, and accurately guide all manufacturers.
4. Black technology VR real experience
Taotao warehouse has built-in VR scene experience, 720 ° panoramic view, 1:1 restoration of real home decoration design, one-to-one correspondence between virtual space and real products, what you see is what you get.
The immersive shopping experience creates a considerate purchasing environment for users, shortens the distance between them, and helps manufacturers drain customers and improve sales.
Process of factory settlement
Contact us to apply for permission of merchant management system
Register store account in merchant management system
We will review the information you submitted
Manufacturers' special clearance goods are put on the shelves in the background
Platform equity support promotes transaction and sale
The manufacturer provides delivery and after-sales process
Taotaocang links manufacturers, channels and consumers to create a virtuous circle, build a healthy ecology of taotaocang, and promote the rapid and healthy development of the mode.
Our task is to make all the upstream and downstream in the closed loop feel the dividends brought by the development of the platform.